COVERGIRL: Press Release
Contact
Kayla Santiago
Cell
504-345-5635
Kaylasantiago17@gmail.com
FOR IMMEDIATE RELEASE
Are you ready to ring that southern bell?
Covergirl with the help of Procter& Gamble are coming to the Acadian area to hold an open casting call.
LAFAYETTE, LA – This Saturday, December 4, 2016 from 10 a.m. – 7 p.m. at the Acadian Mall Covergirl will be hosting casting calls for the new face of the “Southern Girl “collection. The booth will be located between Victoria secret and Anne Ann’s. This casting call is the chance for girls to come out and have fun with the brand ambassadors learning more about makeup, wellness, and the new collection.
Esi Eggleston Bracey, Covergirl Executive, says “With this collection we want to highlight the beauty and elegance of the Southern girl, so what better place to start than Louisiana.”
This casting is for the face of our new Sothern girl collection due to launch next November. Covergirl has always embraced women and empowered them to love themselves. We want every women to feel beautiful when using our products. We believe that with this casting call we will be able to put your everyday girl on the front page, showing that even though we may be a makeup company simple beauty is still beautiful.
“I have been using Covergirl products for about ten years now, my mom used it and now I have my daughter using it. They are more than a makeup brand they are a bridge for generations of women” Abby Jones, Customer since 2006.
Overall, our goal of this casting is to get a fresh face to become our next face of the “Southern Girl” campaign. A campaign driven to promote the everyday girl and he simple beauty.
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If you would like more information about this topic, please contact Kayla Santiago at 504-345-5635 or email at Kaylasantiago17@gmail.com